JULY'S GOOGLE ANALYTICS CHANGE

With the impending sunset of Universal Analytics, how should brands and agencies prepare for Google Analytics 4 (GA4).

Host

coulson

David Coulson

SVP, Digital

Panelist

711 4283 edited

Tre Williams

Director, Analytics Architecture

Panelist

Tracy Gamlin

Tracy Gamlin

Director, Digital Analytics

Panelist

Kim Towne

Kim Towne

Manager, Marketing Science