Insights

In an interview with Authority Magazine, Megan Flynn, Chief Strategy Officer at Tandem Theory, shares why creating a great customer experience is not only beneficial but crucial to business success.

Consumer loyalty isn’t declining, it’s shifting. Learning how to nurture this consumer-brand nexus is the key to acquiring, retaining and engaging with your loyal consumers.

In an engaging interview with Authority Magazine, Dave Mansfield, Executive Vice President of Data Science and Analytics at Tandem Theory, discusses the critical role of data in driving business growth.

In an interview with Authority Magazine, Michael Sitarzewski, VP of Innovation and Technology at Tandem Theory, shares how AI has transformed the company’s digital marketing strategies.

Discover how data-driven gamification can revolutionize your marketing strategy by enhancing customer engagement and loyalty. Learn how Tandem Theory can help you leverage this powerful tool for your business.

Inc. revealed today that Tandem Theory, a Dallas-based firm specializing in data-driven customer insights and custom marketing solutions for leading consumer brands, ranks on the 2024 Inc. 5000, its annual list of the fastest-growing private companies in America.