Harnessing Data for Business Success: Insights from Dave Mansfield of Tandem Theory
October 1, 2024
In an engaging interview with Authority Magazine, Dave Mansfield, Executive Vice President of Data Science and Analytics at Tandem Theory, discusses the critical role of data in driving business growth.
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Leveraging AI for Business Growth: Insights from Michael Sitarzewski of Tandem Theory
October 1, 2024
In an interview with Authority Magazine, Michael Sitarzewski, VP of Innovation and Technology at Tandem Theory, shares how AI has transformed the company’s digital marketing strategies.
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The Impact of Data-Driven Gamification in Marketing
August 19, 2024
Discover how data-driven gamification can revolutionize your marketing strategy by enhancing customer engagement and loyalty. Learn how Tandem Theory can help you leverage this powerful tool for your business.
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For the 5th Time, Tandem Theory Ranks on the Inc. 5000
August 13, 2024
Inc. revealed today that Tandem Theory, a Dallas-based firm specializing in data-driven customer insights and custom marketing solutions for leading consumer brands, ranks on the 2024 Inc. 5000, its annual list of the fastest-growing private companies in America.
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Tandem Pulse: 2024 Holiday Trends
July 29, 2024
Unwrap the secrets to holiday success. Discover when shoppers will splurge, who they are, what they want, and where to find them. Get the actionable insights now!
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Stretch Your Marketing Budget: Here’s How Data-Driven Segmentation & AI Can Maximize Your ROI
July 17, 2024
In today's data-rich landscape, maximizing return on investment (ROI) isn't about throwing money at a broad audience; it's about strategically targeting the right people with the right message at the right time.
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