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Thinking That Drives Results

Original research, strategic perspectives, and industry analysis from our team.

September 19, 2022

Social Media is Evolving, Are You?

With over a billion new social media users entering the marketplace in the last two years — the next evolution of social media will challenge the way we are currently engaging with audiences.

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August 25, 2022

Tandem Theory Ranks on Inc. 5000 list for third consecutive year.

Tandem Theory has made the Inc. 5000 list of fastest-growing, privately-held companies for the third year in a row!

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June 15, 2022

Tandem’s Own Monica Saunders on Post-Pandemic Workplace Culture

"Even as cases of Covid seem to be occurring everywhere, our workplaces are trying to shift to a post-pandemic world which is easier said than done. Monica Saunders passionately believes culture is key."

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June 2, 2022

How to Take Your Company From Good to Great

"A good company is one that attracts the right people; a great company is one that goes out of its way to empower people to do the greatness they were hired to do. A great company enables employees, provides counsel and looks to those people as assets to take the company to the next level of success."

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May 19, 2022

July’s Google Analytics Change

With the impending sunset of Universal Analytics, how should brands and agencies prepare for Google Analytics 4 (GA4).

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February 24, 2022

The Evolution of Data Privacy

Five actionable takeaways that will help your business prepare for the marketing future.

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