BUILDING AND MAINTAINING MOMENTUM THROUGH DIGITAL MARKETING

Rent-A-Center (RAC) was on a roll, and were searching out a way to keep up their momentum. They needed a savvy partner capable of leveraging data to enhance crucial touch points across the customer journey. Our strategies included implementing a national market repositioning strategy and a cutting-edge data experience platform, plus developing new customer segmentation and custom franchisee tools. RAC came out on top with a hefty boost in digital marketing revenue, a record-breaking surge in website visits, a nice bump in media ROI, and some serious growth in e-commerce agreements.